Table of Contents

Facebook Offline Conversions

Active
This application does not need additional settings. So you can make connectionUnique, active service acces point to a network. There are different types of connections (API key, Oauth…). only by using your login credentials or by following the instructions below .

Redirect url

https://integrator.boost.space/oauth/cb/facebook

Facebook Offline Conversions

With the Facebook Offline Conversions modulea module is an application or tool designed to handle specific business functions, such as CRM, project management, or inventory. The system's modular architecture allows you to activate only the modules you need, enabling customization and scalability as your business requirements evolve. in Boost.spaceA platform that centralizes and synchronizes company data from internal and external sources, offering a suite of modules and addons for project management, CRM, data visualization, and more. Has many features to optimize your workflow! IntegratorPart of the Boost.space system, where you can create your connections and automate your processes., you can upload offline event data to your Facebook account.

To get started with Facebook Offline Conversions, you must have a Facebook account, Facebook Business Manager account, and an offline event data set.

Refer to the Facebook Offline Conversions API documentation for the list of available endpoints.

Connect Facebook Offline Conversions to Boost.space Integrator

Log in to your Facebook Business Manager, go to the Business Settings page, and select your business.
In the left sidebar, click Data Sources > Offline event sets.
Click Add to create a new Offline Event Set.
Enter a Name (required) and Description (optional) for the Offline Event Set and click Create.

Select the Ad Account to use the offline event with and click Next > OK.

	Note
	All campaigns in the selected ad accounts will be associated with your offline event set and the offline event data you upload will be attributed to your ads starting from this date. You can also enable auto-tracking for selected accounts by switching the Automatically Assign For New Ad Accounts button on.

In the Add people and set permissions window, select usersCan use the system on a limited basis based on the rights assigned by the admin., turn on/off their access, and click Assign.

You can now start sending offline event data using the module.

We are trying to make the connections for you as easy as possible. You can establish a connection with some modulesa module is an application or tool designed to handle specific business functions, such as CRM, project management, or inventory. The system's modular architecture allows you to activate only the modules you need, enabling customization and scalability as your business requirements evolve. by following the general process here.

Unfortunately, for some modules you need to create your own connection by following the guide below.

Modules: Send Offline Event

You can find out how to create your own connection in the guide below. This guide is for Lead Ads, but the setup works the same way for this application.

+ You will need a Developer Account

Ensure that you create a connection with the same profile you are logged into on Facebook. If you are making a connection with another account, it won’t work for you and you will see this errorService is unavailable due to a failure, a service responds with unexpected data or the validation of input data fails.:

If this happens, you need to add another administrator to your application. Follow our step-by-step guide HERE.

Actions

Send Offline Event

Sends offline event data.

Connection Establish a connection to your Facebook account.

Business ManagerIn Boost.space, a Manager is a role within a space that allows an individual to manage members and other managers, view and manage records, and modify space settings, such as status lists and labels. Select the Facebook Business Manager you want to use.

Data Set Select the offline event set you want to send data to.

Data

Specify the data you want to send to the offline event set data source.

Event name	Select the type of event.
Event time	Enter the date and time of the conversion event. The list of supported date and time formats. E.g.2019-06-20 17:26:44
Value	Enter the value of the conversion event. Required for Purchase events.
Currency	Enter the three-letter ISO 4217 currency code. E.g. `EUR`. Download the list of currency codes in XLS or XML format.
Email	Add an email address as an identifier to match people for attribution.
Phone	Enter a phone number as a person’s identifier. You should prefix the country code if the Country field is not specified.
First name	Enter the first name of the person you want to match for attribution.
Last name	Enter the last name of the person you want to match for attribution.
First name initial	Enter the first name initial.
City	Enter the city of the person you want to match for attribution
US States	Enter the 2-character US state code of the person. The list of codes.
ZIP codes	Enter the ZIP code. Use lowercase, no white spaceIn Boost.space, a space is a subunit within a module that helps organize and categorize data, ensuring clarity even with large volumes. For example, within the Contacts module, you might have spaces like "Client Database" or "Supplier Database." Access to each space is restricted to users who have created it or have been granted access.. Use only the first 5 digits for U.S. Use Area/District/Sector format for the UK.
Country	Enter the 2-letter country code (lowercase) in ISO 3166-1 alpha-2.
Year of birth	Enter the birth year in YYYY format from 1900 to the current year.
Month of birth	Enter the birth month in MMformat. `01` to `12`.
Day of birth	Enter the birthday in DDformat. `01` to `31`.
Gender	Use these values: `m` for male and `f` for female.
Lead ID	Enter the Lead ID from Lead Ads.
Apple Advertising Identifier or Android Advertising ID	Enter the mobile advertiser’s ID. Use all lowercase and keep hyphens.
Third-party userCan use the system on a limited basis based on the rights assigned by the admin. ID	Enter the external user ID.
Client IP Address	Enter the IP address of the client’s browser corresponding to the event. It must be a valid IPV4 or IPV6 address.
Client User Agent	Enter the user agent for the client’s browser corresponding to the event.
Order ID	Enter the unique identifier for each transaction or order in an offline event set. For example, for retail, this can be a receipt ID. Example: `ATN10001`, `123456`
ItemItems are rows in records (order/request/invoice/purchase...) Number	Enter the unique identifier to distinguish events within the same order or transaction. Example: `1`, `a`
Content type	Enter any valid Add dynamic content type. E.g. `product`.
Contents	Add products from your Facebook Catalog if you want to integrate the catalog with your ads.
Custom Data	Enter the name-value information about this conversion event. Example: Name: Category Value: ICECREAM
Enable Limited Data Use	Select if you would like to enable limited data use.

Troubleshooting

Invalid parameter (100, OAuthException)

The module throws this error when no match keys are provided.

Match keys are a set of identifiers to match people for attribution.

Solution: Please provide email, phone number, name and/or other match keys.

My Offline Event Has Not Been Received by Facebook

It takes up to 15 minutes until Facebook processes the received event and creates an output.

Useful Links

Best Practices for Preparing Customer Information